Hey you, what are you doing here? If you are checking this
out it means one or two things. You are determined to learn more about your
project management challenges and the next step is to find the best project
management platform that would solve your problems.
OR, you have already got a project management platform in
place and it sucks!!
By that I mean, it is too hard to use, too unreliable, too
freaking expensive.
That’s right. When you think of project management you are
figuring having to spend considerable time, money and effort. And that is
exactly what general project management platforms/tools are now charging you.
But, there has to be a better way, right? And that is
why you are here. In this article, we will discuss the core elements that we
sometimes neglect and consider unimportant, which leads to drastic changes in
the desired business outcomes.
Whether you are in charge of designing a car, moving your
team to a new facility, preparing a solid marketing campaign, preparing
advertisement framework for your client, or just about any other project (large
or small), you will consciously or unconsciously go through the same four
phases of project management: Planning, Defining, Implementation, and
Performance Review.
For example, if you are in charge of planning a marketing
automation, you’ll typically begin planning with the desired outcome and an
estimated deadline for completion of the automation.
Then you will have a ballpark budget allocated to each
campaign. Once you are in the Defining and Implementation phases, you will need
to structure the framework and start executing the details of the project.
While defining or executing the project, you are most
certain to come across new information, and based on the new information
gathered, you will have to revise your budget, project deadline, implementation
model, etc.
In other words, more you understand the bigger picture;
the better you will plan your project.
You see, what stands between us and achieving our most
ambitious goals has far less to do with possessing some magical skills or
talent, and far more to do with how we approach problems and make decisions to
solve them.
And because of the continuous and compounding nature of all
those millions of decisions you make on a regular basis, even a marginal
improvement in our process has huge impact on our end results.
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