Product Managers play a pivotal role in the product management lifecycle.
Product Management is all about delivering innovative products that challenge the status quo, change the way certain things are done and most importantly solves problems of your customers.
Whatsapp, Slack, Viber changed the way people communicate.
Facebook, Instagram, Linkedin paved the way for social collaboration from both personal and professional standpoints increasing global connectivity.
IPhone, iPods and Smartphone’s changed telecommunication & the way music is consumed forever.
You get the drift!
Innovation and disruption in a good way is at the heart of all these technological wonders backed with a breakthrough vision, robust product roadmap and go-to-market strategy.
And Product Managers are right at the centre of converting these ideas into “massy reality”.
Do not get sucked into the idea that Product Manager is just one role. That is far from true.
Read the full article at Orangescrum blog